BikeBiz April 2014, issue 99 08/04/2014
Within this, our 99th issue, we've a focus on independent retail, with both mystery shopper and the 'top 20 independent bike dealers, as voted by bikebiz.com's readers. To read about what this top 20 do to stand out from the crowd, flick to page 13.
In this month's guest column Mike Cotty, now director at Media 24, shares his thoughts on how to broaden your appeal via online channels on page 9.
Ahead of the tour landing in Yorkshire this summer, the Festival of Cycling's Oli Broom talks to BikeBiz about how the trade can make the most of the world's biggest cycling race rolling through. Flick to page 10 for more.
IceBike may seem like a distant memory by now, but we've a recap on some of the product highlights on pages 19 and 20 for anyone who may have missed the Madison and Sportline exhibitions.
Over on 22, the Irish Cycling Show discusses its partnership with the Giro D'italia.
Mystery Shopper tours northern Manchester on pages 24/25. Find out who left a lasting impression, with visits to Brookes Cycles, Eddie McGrath Cycles, Ken Foster's Cycle Logic and the Trafford Centre Evans.
Back in Manchester, BikeBiz recently toured the Bike and Tri show and has a round up of the show's highlights on page 27.
Need custom cycling apparel for your business, or even tailored workwear? Custom Sports Clothing are profiled on 31, where they detail the business's services.
Ride 25, a cycle holiday firm now working alongside independent retailers explains its concept over on 32.
Next up, Dawes details its Academy children's bikes, which the label hopes will provide bricks and mortar stores with a new avenue to take on the retail giants.
There's plenty more too, including Ridgeback's 30th anniversary, our regular electric bike and outdoor segments, guides to luggage and cycling fashion product, a new product round up and much more.
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