Halfords sees sales boost in the midst of Brexit-driven staycations

Hayley E. Ferguson
Halfords sees sales boost in the midst of Brexit-driven staycations

Halfords has reported a first-quarter boost in sales, according to Retail Week

Revenue increased 4.8 per cent in the 20 weeks to August 18th, while sales rose 6.2 per cent in retail.

Digital Look reported that cycling sales were up 5.2 per cent, “boosted by growth of premium bikes, a growing range of electric bikes and popularity of cycle repair services, while motoring accessories grew 2.3 per cent, driven by demand for fitting services and associated parts, dash cams, camping, roof boxes and cycle carriers that was supported by an increase in staycations amid the weak pound.” 

CEO Jill McDonald – who leaves next month for Marks & Spencer – said: “A combination of good planning and execution meant that we optimised sales from the staycation summer, with strong growth in camping, roof boxes and cycle carriers," she said. 

"This complemented our service-related retail sales, which grew significantly faster than our total sales, as we continue to demonstrate our relevance to the growing 'do-it-for-me' customer."

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Halfords is currently seeking a successor for McDonald.

Tags: retail , sales , Brexit

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