On Saturday (July 21st), Rapha opened its first permanent UK bricks and mortar retail space, named The Cycle Club.
Situated on Brewer Street in London, the Club – like the pop-up in London in 2010 – offers a place for road cyclists to watch the racing while enjoying a coffee, beer or pre and post race food. Free WiFi is also available.
Rapha has passed BikeBiz some pics from the invite-only launch event.
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