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Soft drinks company use cyclist deaths in promo campaign

Soft drinks company use cyclist deaths in promo campaign

Alibi, a new London-based vitamin drink company, has produced a video showing the placement of stickered-up helmets meant to be used by Boris-bike hirers in London. The company is promoting ...

Carlton Reid
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Ison to stock world's lightest fat bike rim

Ison to stock world's lightest fat bike rim

Ison Distribution has signed a distribution agreement with Kuroshiro, who in collaboration with Alchemist Engineering, has laid claim to producing the world's lightest fat bike rim.

Mark Sutton
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Radial Cycles to launch at Milton Keynes-set Cyclocross World Cup

Radial Cycles to launch at Milton Keynes-set Cyclocross World Cup

New British-based brand Radial Cycles will be the Platinum Partner of the forthcoming UCI Cyclocross World
Cup in Milton Keynes on November 29th.

Jonathon Harker
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Paligap adds Amplifi protection to stocks

Paligap adds Amplifi protection to stocks

Paligap has signed a distribution deal with Amplifi, a label producing protective goods and backpacks for off road adventures.

Mark Sutton
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'Cycling is now one of Britain's best loved sports'

'Cycling is now one of Britain's best loved sports'

British Cycling has released its Annual Report for 2013/2014, calling it a momenous year for the organisation that saw cycling become one of Britain's “best-loved sports” according to the organisation’s ...

Jonathon Harker
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Sydney designer creates licence plate cycle helmet

Sydney designer creates licence plate cycle helmet

Australia currently has a law that makes helmet wearing compulsory for cyclists, but how does that help you identify errant cyclists on the road?

Jonathon Harker
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Halfords faces criticism over store staff wages

Halfords faces criticism over store staff wages

Commentators have criticised Halfords over the number of staff it has on the minimum wage.

Jonathon Harker
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Comment: Is calling sugar packed product a 'sports drink' okay?

Comment: Is calling sugar packed product a 'sports drink' okay?

Nuun's Lizzy Moxey questions the branding on sports nutrition products

Mark Sutton
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Proviz's REFLECT 360 jacket sells out

Proviz's REFLECT 360 jacket sells out

Moore Large, distributor of the Proviz brand to the trade, has announced strong sales for Proviz's REFLECT360 range this autumn.

Jonathon Harker
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New product round up: Weldtite, Hope, KTM and Merida

New product round up: Weldtite, Hope, KTM and Merida

KTM Ultra Pinion
Fli Distribution
0161 304 8555


Mark Sutton
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