Claud Butler is running its 2015 product launch across five locations in January, stretching from Falkirk to Bradford, Coventry, Surrey and Bristol.
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Tonight will see the doors open to Decathlon's 16th UK store.
Finish Line of the US has launched an international competition to find a pack photograph to be used on the 1-litre bottle of Super Bike Wash.
Cube is now offering UK retail partners 'shop-in-shop' merchandising, where the label will help the dealer dress a corner of their store to better show off the brand's bikes.
Senova Cycles opened its doors on Hertford's Railway street last week with a festive meet and greet for its prospective customers.
Madison is now the exclusive UK and ROI distributor of Quad Lock, which is pitched as the safest smartphone mounting solution for people with an active lifestyle.