News
Bike Week appoints new agencies for 2008
Carlton Reid Sep 3 2007, 9:15am
Nick Harvey is handing over to Limelight Sports and Forster
Following a competitive pitch process the Bike Week Steering Group has selected Limelight Sports and Forster as its new events and communications agencies.
Limelight Sports will be handling event coordination, while Forster will lead on brand development, marketing and communications.
Limelight Sports has managed sports events such as Sainsbury’s Sport Relief Mile, Palace to Palace Cycle ride and Move it at the Manor walking and cycling festival. Limelight is the behnind-the-scenes organiser of London mass bike ride, the Hovis London Freewheel, being held at the end of September.
Forster is a communications consultancy focused on social and environmental issues with expertise in behaviour change campaigns.
The 2008 plan will be agreed later this month and in the meantime the two agencies will be shadowing longtime Bike Week organiser Nick Harvey to ensure a smooth handover process.
CONTACTS
Andy Anstey, Limelight Sports
Tel: 020 7299 4169 Email: andy.anstey@limelightsports.com
Tracey Collinge, Forster
Tel: 020 7403 2230 Email:tracey@forster.co.uk
