BikeBiz

Following on from the Cycle Show's trade day, publishers invite trade to 'learn how to earn high returns on marketing spend'

Publishers Farrelly Atkinson and Singletrack are to host a seminar on digital marketing, following on immediately after the Cycle Show's trade day.

Suppliers and retailers interested in learning about earning a higher return on marketing spend, among other topics are encouraged to RSVP with Elaine Curtin at Farrelly Atkinson.

Having doubled its unique users for its Road.cc portal year on year to 510,000 per month, Farrelly Atkinson will also discuss how to market your brand to a digital audience of over 1.7 million users per month via web, print and tablet.

Drinks will be available on arrival, followed by short presentations by Simon Stansfield and Elaine Curtin of F-at and Mark Alker, publisher of Singletrack.

The event will begin at 6pm and run until 8pm in The Oxford Room at the Birmingham Metropole Hotel, nearby to the NEC.