New deal announced on cross-promotional advertising in BikeBiz and ON YOUR BIKE magazine

BikeBiz is brand new but has caused quite a stir. We know this from the immediate repeat ad bookings. Clearly, advertising in BikeBiz works a treat! The reasons are simple: we go out to the whole trade free-of-charge and we produce a truly exceptional editorial package that is appreciated by IBDs. Last week we got a fax from Halliwell Cycles which said: "Hi, got BikeBiz. I normally throw [other trade magazines] away but this is excellent." We didnt fish for the compliment, it came in out of the blue. Its proof that youre wasting your money if you advertise anywhere else but BicycleBusiness from now on.

Halliwell Cycles isnt the only IBD to tell us that the other trade mags get BINNED and its only BikeBiz that is kept, read, and constantly referred to. So, your trade advertising decision is now easy: do you advertise in publications which are often dropped straight into file 13 with your ad never even seen once, or do you actually get results by advertising in the magazine that has genuine impact, the magazine avidly read cover-to-cover?

As a trial-led enducement were willing to offer you discounted cross-promotional advertising in our consumer magazine if you advertise in the trade one. So, for example, if you take a full page advert in BikeBiz well let you have a full page advert in ON YOUR BIKE (the only cycle magazine available in Halfords) for just £450! This deal is for all advert sizes, not just full pages and represents the best package deal youll see anywhere this year.

When you advertise with us you reach both trade and public, and we can do deals that no other publisher could ever hope to match because no other publisher has trade and consumer bicycle magazines! Take advantage of this cross-linking by calling Al Reid today on 0191 2854408 or email al@bikebiz.co.uk

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