ZyroFisher celebrates Giro d'Italia anniversary with dealer promotion

Kieran Howells
ZyroFisher celebrates Giro d'Italia anniversary with dealer promotion

ZyroFisher is celebrating the 100th edition of the Giro d’Italia by offering IBD’s up to 14 per cent discount on their portfolio of leading Italian brands, including Campagnolo, Santini, Alpinestars, Sella Italia, Sportourer and Vittoria.

During the three weeks of the event, any IBD who places orders over £500 per brand will qualify for the margin benefit of the promotion on orders up to £2,000 per brand.

Each brand in the promotion entitles the retailer to a credit of two per cent, with orders across all of the seven brands resulting in a 14 per cent discount off of the cumulative qualifying orders.

ZyroFisher commercial director Ian Calvesbert commented: ‘The Giro d’Italia is one of the most iconic races in cycling which celebrates its 100th edition in 2017.

“To celebrate this great achievement we are offering some fantastic savings on the Italian brands in our Fisher portfolio, demonstrating our continued support for IBD’s throughout the UK and Ireland.“

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For more information on the promotion, visit the ZyroFisher website here.

Tags: distribution , ZyroFisher

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