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The Auto Association of Victoria in Australia the RACV has gone head-to-head with Victorian bike shops by selling bikes and accessories on-line to its one million members. Shh, dont tell the UK motoring orgs...

Aussie AA starts to sell bikes online

The RACVs website www.racv.com.au is currently selling bikes as well as car parts. Michael Oxer of Bicycle Industries Australia Ltd. (the equivalent to the UKs ACT and BA) calls this a fishing trip to guage market demand but if the take-up is positive they might decide to keep the lines in the water.

See http://www.racv.com.au/…/productseek_redirector.asp

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