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BikeBiz July is now available

The July edition of BikeBiz is now available online. This issue looks at bamboo bike brand my Boo, cycle care brand Crankalicious and takes a tour of the Brooks factory in Smethwick.

Addressing a cultural shift
Emu founder Jonathan Rose looks at how we can grow the industry by growing the e-bike sector.

Breezing the bike sales lane
SEO specialist Dojono identifies seven ways of implementing digital marketing to boost bike sales.

A grassroots company
my Boo, a young business from Kiel in Germany, develops and produces sustainable bikes using bamboo. BikeBiz caught up with founder and CEO Maximilian Schay as the company turns its attention to the UK market.

Crank it up
Rebecca Morley chats to Crankalicious director Tony Hetherington in Elsenham, Essex about the role the brand plays in the bike care market.

Five minutes with: Little Rider
BikeBiz catches up with Mike Douglass, co-founder of Little Rider – a kids brand aimed at ages one to eight.

Brooks and mortar
Rebecca Morley takes a tour of the Brooks factory in Smethwick to find out about the brand’s heritage and what goes into making its famous saddles.

A family affair
Warrington-based Ron Spencer Cycles recently relocated its store to a smaller premises. Suzy Spencer, daughter of founders Ron and Margaret, speaks to Rebecca Morley about modernisation, clearing out 40 years of stock and family history.

Revolutionising the industry
Hedkayse talks disrupting the cycle helmet market, chocolate teapots and five years of painstaking research.

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