Bob Elliot has partnered with Secret Training (Stealth) Nutrition.
Paul Elliot, Bob Elliot director, said: “We are delighted to bring Secret Training (Stealth) Nutrition exclusively into our portfolio for 2019.
“We are bringing in a technical product and are exciting to be working with Tim Lawson and using his experience to help continue its growth in the UK.
“We will be announcing details of buy-in deals in due course for IBD’s and it will be available to view on our website over the coming days.”
Tim Lawson, Secret Training owner, said: “At Secret Training we are delighted to be working with Bob Elliot and Co.
“Whilst the high street has and continues to go through difficult times we recognise the importance of the IBD for the cycling industry and sport.
“As an independent distributor Bob Elliot understands the needs of the IBD which explains its growing reputation within the industry.
“We look forward to contributing to their success as together we grow the Secret Training brands in the UK.”