BikeBiz Bicycle and cycling retail news
Brompton has released details of its latest ‘time and money-saving’ model, the B75.
Named after the year Brompton was founded, 1975, it is the company’s “most affordable model yet”, and is aimed at those either experiencing cycle commuting for the first time, or those wanting to cut the cost of a travelcard completely.
The company said the Brompton B75 is a “perfect introduction” to city cycling and is the first of its models to be available at a monthly cost direct from Brompton. At £30 a month, it is approximately a fifth of the cost of a London zone 1-3 travelcard or the same price as ten takeaway coffees, the company added.
In March, Brompton announced the planned opening of a new flagship store in Westfield London, as part of the global expansion of its network of Brompton Junction retail stores. A new lightweight special edition Brompton X CHPT3 has also recently been launched, developed in collaboration with former pro-cyclist and CHPT3 founder David Millar.
Brompton bikes are sold in 47 countries around the world and over 80% of production is exported. The company has said it is on target to produce 50,000 bikes this year and close to 500,000 have hit the roads since the first bike was made in 1975 by the inventor Andrew Ritchie.
