A Bradford independent bike dealer has been singled out in the campaign for this year's Small Business Saturday.
In the build up to the day itself – 5th December 2015 – #smallbiz100 is picking out local businesses and Pennince Cycles was promoted earlier this month to coincide with Bike to Work Day on Thursday September 3rd. London shop Balfe's Bikes was showcased too.
Last year Pennine used Small Business Saturday as an in-store Christmas Shopping Event, cleverly providing gift ideas for those with a cyclist in their life. More details on their 2014 event here.
Small Business Saturday is open to family businesses, local shops, online businesses, wholesalers, business services and more. There are marketing packs and more available at the office site - www.smallbusinesssaturdayuk.com