Bike trade's self-help levy scheme wins praise from DfT

The great majority of UK bicycle and bike accessory companies pay into the Bike Hub levy. This pays for the Bike It scheme to increase the numbers of children cycling to school, and the Bikeforall web portal for new cyclists. In a letter to Phillip Darnton, president of the Bicycle Association and head of Cycling England, Chris Watts of the Department for Transport wrote: "Bike Hub is in danger of making the bicycle industry indispensable."
Publish date:

Notable non-payers of the market-boosting, cycle-promoting Bike Hub levy include Halfords and the Tandem Group, owner of the Dawes and Falcon marques.

Most other cycle companies, and magazines, pay either a one-off sum or a proportion of their turnover into the scheme. Bike shops pay into the scheme via suppliers.

Bike Hub contributors can be found here:

The list includes Fisher Outdoor Leisure, Giant, Hot Wheels, Madison, Moulton, Pashley, Raleigh, Silverfish, Specialized, Trek, Universal, and Weldtite.

In its first full year, Bike Hub participants raised over £260,000.

"That is a significant achievement – especially for a hard-pressed industry as ours," said BA president Phillip Darnton.

Bike Hub is run on behalf of the supply and retail sides of the industry by the Bicycle Association and the Association of Cycle Traders.

The Department for Transport is a supporter of the levy scheme.

In a letter read out to Bicycle Association members at the orgaisation's AGM on Wednesday, Chris Watts, head of the DfT's cycling policy unit, said "Bike Hub has developed quite a fan club in DfT."

The levy scheme was created in order to show the government that the bicycle industry could help itself.

"Following [transport minister] John Spellar's scepticism about the industry's lack of involvement in promotional efforts on cycling, both Kim Howells and Charlotte Atkins have been delighted by the industry's commitment to the scheme," said Watts.

"A large part of the challenge for the year ahead for Cycling England, government and partner organisations is to exploit the good work done to date. Much of that work has been inspired and assisted through Bike Hub."

Referring to, Watts said: "We have a portal that is, to quote another Cycling England member, "excellent" – functional, versatile and attractive – and which can now form the reference point for the communications programme which we anticipate forming a substantial part of the Cycling England work plan.

The Bike Hub funded Bike It scheme, run by Sustrans, "appears capable of bringing a new cycling culture to schools, and we now need to take up the challenge of building its scale to best effect. And we have a new, broader base of support for Bike Week which should allow us to make better use of the vast numbers of local and national events in future.

"In short, Bike Hub is in danger of making the bicycle industry indispensable," said Watts.

Featured Jobs

cls logo_jpg 600x348

Bike Mechanic

Club La Santa I Lanzarote, Canary Islands I Competitive Salary & Benefits I Date Published Monday 7th January 2019

LTR coral logo 620x349

Local Project Manager (x3 roles)

Love to Ride I North East Lincolnshire, Slough, Southampton I Salary: £32,500 equivalent (PT, temporary) I Date Published Monday 7th January 2019

Logo stacked

Head of Marketing

Brompton I West London I Salary Competitive I Date Published Wednesday 9th January 2019


Senior Sales Executive

BikeExchange I UK Nationwide I Salary TBC Depending on level of experience I Date published Wednesday 16th January 2019