PxPixel
Bikesoup.com launches 'game changing' online marketplace for dealers - BikeBiz

Bikesoup.com launches 'game changing' online marketplace for dealers

New investment sees site ramp up offer to high street retailers competing with industry giants
Author:
Publish date:
1-screen-shot-2014-01-24-at-10.07.27.png

Online marketplace for new and used bicycles Bikesoup has transformed its website, following significant investment from fashion entrepreneur Touker Suleyman, to give retailers the opportunity to compete with online retail giants.

Established in 2010, Bikesoup provides the opportunity for bicycle dealers to sell their stock and connect with new customers. Its vision is to be the online partner for retailers and dealers, helping them with brand awareness, driving sales and increasing footfall to the bricks and mortar shops, providing additional opportunity for cross-sales and helping keep the high-street alive.

Pitched at bike shop owners and staff that are pressed for time, Bikesoup aims to make signing up to the online world effortless, relieving retailers of the need to navigate the complexities of delivering and maintaining their own websites. It offers a mobile and tablet-ready site that will continue to stay up to date with online technology.

Founder and MD Antony Auty said: “Our goal at Bikesoup is to level the online playing field with an easy to use, low maintenance, cost effective solution that maximises visibility of dealer stock. We can help dealers achieve increased sales – leaving them free to build a loyal customer base via in-store engagement and social networks.”

With over 4,500 pre-loaded bike specs and images across 70 brands, dealers can upload their stock to a fully customised page within seconds, the firm said. The Bikesoup Magazine and Cyclopedia tool deliver consumer content linked directly to dealer adverts and shop websites. Other benefits include a dedicated dealer ‘Homepage’ showing services, facilities, brands and their Bikesoup stock listings.

Further services coming soon on Bikesoup.com include ‘Click & Collect’ – delivering sales and driving store traffic – and a Store Finder with a fully searchable brand database that connects consumers with their local shops.

Bikesoup works with ActSmart to help drive consumers directly to IBDs and promote in-shop bike purchases in line with major bike brands' selling policies.

www.bikesoup.com

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018

CRC_Logo_620x349-1

Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018

Canyon_Logo_1(1)

Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018

CRC_Logo_620x349-1

Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018