The Sustrans C2C (Sea to Sea) cycle route from Workington and Whitehaven to Newcastle and Sunderland, was yesterday awarded the Silver Award in the Green Transport Category at the 1999 England for Excellence awards organised by the English Tourism Council.
David Gray, Sustrans Regional Manager for the North East, received the award from busty media moghul Eve Pollard at a ceremony held at the Savoy Hotel in London.
This is another fine endorsement of the value that the National Cycle Network can add to the tourist income of the country, he said.
The judges of the England for Excellence awards were full of praise for the C2C: This is a world class tourism facility which is encouraging large numbers of people to leave the car and enjoy the spectacular countryside by bicycle, said one of the judges.
Previous awards won include the Global Winner of the 1995 British Airways Tourism for Tomorrow and in 1998 the C2C became the first UK destination to win the Smithsonian Environment Award, awarded by the World Travel Congress.