Chris Smith, formerly of Madison, Magicalia and Evans has launched Leveret Productions, a distribution business carrying Moots and Lupine.
Looking to take advantage of lower postal rates from the EU, Leveret Productions facilitates direct distribution by the brands themselves.
Smith told BikeBiz: "We've all the advantages of a UK distributor combined with fewer overheads, meaning better pricing for the bike shop.
"Currently, Lupine and Moots have signed up, with more brands to follow. If you would like to talk about being either a Lupine or Moots dealer, do not hesitate to contact us! We’re very friendly and don’t bite!"
Both www.leveretproductions.co.uk and B2B portal www.b2b.leveretproductions.co.uk will launch shortly.
Leveret Productions: 020 8423 6678