Cycling.TV signs as media sponsor of Brit pro road team - BikeBiz

Cycling.TV signs as media sponsor of Brit pro road team

The internet-delivered TV channel has inked a deal for 2005-6 and becomes the official media sponsor of the Recycling.co.uk/MG X-Power Litespeed team.
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"We'd like to help in our own small way to build a strong British professional road race team," said Cycling.TV's Simon Brydon.

"In the close season we have had several approaches from professional teams but we really liked the look of the Recycling team and also its sponsorship and rider line up for 2005. With three Olympic silver medalists and the young Scotsman, Evan Oliphant, coming on board we felt that it was the team to support."

Cycling.TV's 2005 road season starts with coverage of the Tour Down Under in January.

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