Dawes admin HQ moves; new bikes launched at hotel and HQ shows

Unveiled at four hotel shows in January will be the 2002 range of Dawes bikes, most of them built up in Lincolnshire. Now owned by the Tandem group, Dawes has just completed an admin office move to Redditch. The Dawes sales manager tells bikebiz.co.uk that the sister company to Falcon will produce a full range of touring, trekking, hybrid, MTB, tandem and racing cycles plus its Xtreme Pro junior bikes. NB Alongside Dawes will be Two Wheel Trading who move to the same complex after Christmas
Publish date:

1 Oxleasow Road, Redditch, Worcs, B98 0RE is the new home for Dawes. There's no factory here but it does house the Dawes product development department, customer services department, sales team, accounts department, and warehousing and distribution.

From January the majority of Dawes bikes will be built on a new purpose built line at the Falcon factory in Brigg, Lincolnshire.

"We should soon be able to put the difficulties of this past year behind us," said sales manager Mike Clark.

"The vast majority of our dealers have been extremely supportive and tolerant, for which I thank them, and judging by the [pre-launch] reaction to our 2002 MTBs we seem to have another winning range of bikes."

The Dawes launchpad shows will held at:

Wednesday 9th Jaunary

Copthorne Hotel, Slough

Sunday-Monday 13-14th January

Redditch HQ

Thursday 17th January

Rudding Park Hotel, Harrogate.

Tel: 01527 513880



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