There's nothing to beat offering free beer when you want to attract a crowd. And when the show finished last night, most people trekked over to the Imperial Palace parking lot for the Oktoberfest party organised by Interbike, and sponsored by K2, Tireflys, Giant USA and Sigma Sport.
Show organiser Lance Camisasca (the US version of David Hyde) introduced the president of K2 who ditched any attempt at boring speech and peppered the air with the f-word instead. At this, most of Las Vegas would then have heard the band start up. Greg Koch and the Tone Controls were LOUD.