Giant promo targets new talent - BikeBiz

Giant promo targets new talent

Giant is to allow consumers the opportunity to ride in Giant race colours with every purchase of a No Resonance Suspension (NRS) bike.
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Purchasers get Giant NRS team kit comprising a branded-up pair of black bib shorts and black jersey. The offer runs until 1st October and IBDs will receive full details within the next few days.

The promotion includes all XTC and XCX bikes.

The deal means new NRS-bike owners can ride for the Giant NRS team after (a) buying a NRS bike and (b) registering with Giant.

IBDs do not supply the shorts or jersey, these are sent out direct from Giant to the consumer.

Oh, and theres a (c): before consumers can ride for the Giant NRS team they will need to be either existing BCF members, complete with race licence, or will be required to join. Giant have negotiated a half price membership deal £12.50 and cheaper race licences, too (£9.00).

Hmm, Giant promos have come a long way since Jason Donovan.

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