In a letter to the December Cycling Plus, Paul Joyner, general manager cycling/leisure at Halfords, rubbishes BikeBiz.com stories about Bikehut (the flagship IBD-lookalike store was recently turned into a standard Halfords but, says Joyner, was not a flagship at all), the Halfords £79 bikes Christmas TV advertising campaign and other Halfords stuff as "supposition" and "guesswork". PLUS: in the letter, Joyner joins the Halfords PRO in linking Halfords with Sustrans. However, at a BA council meeting yesterday, Sustrans execs distanced themselves from such 'Halfords-supports-Sustrans' comments...
Halfords is 100% committed to Bikehut, says Joyner
BikeBiz
06/11/2003
News
In other news...
ZyroFisher has announced the appointment of Nadine Thompson as chief commercial officer (CCO). With a …