Halfords responds in the 'Specialized war' - BikeBiz

Halfords responds in the 'Specialized war'

Confirming that the boxed Hardrock's and Rockhopper's on its website are part of a campaign to force high-end brands to play ball, Halfords has issued a combatitive statement regarding its spat with Specialized UK. Halfords also widens the offensive to include other premium brands...
Publish date:

Paul Joyner, General Manager of cycles for Halfords, said:

"As the UK's largest retailer of bikes, Halfords is committed to making the widest range available at competitive prices to our customers.

"Why should premium bike manufacturers try to operate a pricing cooperative by consistently refusing to deal with major multiples?

"We see no reason why we should not bring Specialized – or any other premium bike brand - to our customers."

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018


Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018


Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018


Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018