How to win a BikeBiz Award: retail

Think there’s a company in the trade deserving of praise? Tired of an empty trophy cabinet? Then now’s the time to speak up.
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The BikeBiz Awards, celebrating the UK cycle industry, are returning this year. Back for the fourth time, the awards honour the great and the good of the bike trade and are lobbied for by the trade, judged by the trade and won by the trade.

This year the Awards night will take place at the Hilton Metropole, NEC, Birmingham on Wednesday September 28th, the evening before the Cycle Show starts.

In addition to the new venue there are brand new prizes in the retail and distribution categories, bringing the total number of awards up to 13 (see inset, right).

So how do you get your hands on one of these trophies? All you have to do is suggest who should be in the running for an award with a brief sentence or two explaining why the company is deserving of the award – and email it to bikeawards@intentmedia.co.uk.

You have until July 15th to lobby, when we’ll compile the list of finalists, which will be announced later in July. Next over 50 industry judges will be tasked with choosing the winners, whom will be revealed at the Awards night on September 28th.
Need some guidance on how to win a BikeBiz Award? Then read on...

Independent Retailer

Who is eligible for this award?
This award is open to any specialist cycle retailer. Entrants for this category must have ten or fewer stores and must not carry out their retail business exclusively over the internet.

How is this award won?
BikeBiz will take soundings from the industry and consider any direct lobbying from retailers, suppliers or general readers before announcing a set of Finalists before announcing a set of Finalists on July 25th.
The winner is then voted for by the Judging Panel, which will consist of at least 50 industry executives taken from all sectors of the business.
Members of the jury vote in confidence and are only revealed after voting is complete. They cannot vote for themselves or associated companies.

Judges will consider the following criteria:
● Customer service
● Product knowledge
● Range and in-store merchandising

How do I make my opinion heard?
All BikeBiz readers can put forward a particular independent retailer simply by emailing their nomination to bikeawards@intentmedia.co.uk by July 15th with a brief summary of why you think the retailer has had an outstanding 12 months.

Previous winners:
Rutland Cycling (2010)
Condor Cycles (2009)

Online Retailer

Who is eligible for this award?
This award is open to any retailer, offering product to consumers through the online channel exclusively, that has a significant online offering of bicycles and accessories.

How is this award won?
BikeBiz will take soundings from the industry and consider any direct lobbying from retailers, suppliers or general readers before announcing a set of Finalists on July 25th.
The winner is voted for by the Judging Panel, which will consist of at least 50 industry executives taken from all sectors of the business.
Members of the jury vote in confidence and are only revealed after voting is complete. They cannot vote for themselves or associated companies.

Judges will consider the following criteria:
● Reliability
● Range
● User interface
● Commitment to an orderly marketplace

How do I make my opinion heard?
All BikeBiz readers can put forward a particular online retailer simply by emailing their nomination to bikeawards@intentmedia.co.uk by July 15th with a brief summary of why you think the retailer has had an outstanding 12 months.

Previous winners:
Wiggle (2010)
Wiggle (2009)

High Street Chain

Who is eligible for this award?
This award is open to any High Street chain stocking bicycles and/or accessories.

How is this award won?
BikeBiz will take soundings from the industry and consider any direct lobbying from retailers, suppliers or general readers before announcing a set of Finalists on July 25th.
The winner is voted for by the Judging Panel, which will consist of at least 50 industry executives taken from all sectors of the business.
Members of the jury vote in confidence and are only revealed after voting is complete. They cannot vote for themselves or associated companies.

Judges will consider the following criteria:
● Customer service
● Product knowledge
● Range
● Commitment to an orderly marketplace

How do I make my opinion heard?
All BikeBiz readers can put forward a High Street chain simply by emailing their nomination to bikeawards@intentmedia.co.uk by July 15th with a brief summary of why you think the retailer has had an outstanding 12 months.

Previous winners:
Leisure Lakes (2010)
Evans Cycles (2009)

Retail Workshop

Who is eligible for this award?
This award is open to any retail bicycle workshop currently operating in the trade.

How is this award won?
BikeBiz will take soundings from the industry and consider any direct lobbying from retailers, suppliers or general readers before announcing a set of Finalists on July 25th.
The winner is voted for by the Judging Panel, which will consist of at least 50 industry executives taken from all sectors of the business.
Members of the jury vote in confidence and are only revealed after voting is complete. They cannot vote for themselves or associated companies.

Judges will consider the following criteria:
● Organisation
● Customer communication
● Level of training of workshop staff
● Popularity

How do I make my opinion heard?
All BikeBiz readers can put forward a Retail Workshop simply by emailing their nomination to bikeawards@intentmedia.co.uk by July 15th with a brief summary of why you think the retail workshop has had an outstanding 12 months.

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