Interbike website given overhaul - BikeBiz

Interbike website given overhaul

Three months to go until the North American show
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Interbike has relaunched its website, expanding with a number of features designed to assist attendees.

The revamp takes into consideration time management, offering attendees show planning features and exhibitors further resource to plan their stay.

The show kicks off with the 2009 OutDoor Demo in Boulder City, on September 21st and 22nd, followed by the Interbike International Bicycle Expo at the Sands Convention Center in Las Vegas, to be held from September 23rd to 25th.

"The new Interbike website is much more than a needed face lift - it truly enhances the user experience," said Rich Kelly, Interbike's marketing manager.

"Primary goals of the redesign were to make the most widely used features easier to find and to provide richer and more in-depth exhibitor information and show planning tools so retailers can make the most of their time before, during and after Interbike. We also wanted to better integrate our social media efforts with our main website for a more interactive and community oriented experience."

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