i-rides to le tour

TdF-branded goods from Armoury Sports Organisation to be distributed by Sussex-based firm
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i-ride is to exclusively carry Tour de France leisurewear from Amoury Sports Organisation in the UK.

The two worked together in previous years when i-ride acted as UK agent for the brand.

i-ride will carry products from the worldwide Tour De France leisurewear range and there will also be a special range which will feature designs with a ‘classic timeless feel’.

Paul Butler, Managing Director enthused: “A huge number of fans worldwide follow the Tour and having a memento is very important to them and a great way to share their passion. We’re all cycling enthusiasts here at i-ride so are hugely honoured to be given the role of further strengthening the Tour De France marque on these shores.”

The range will be on show at the forthcoming Core Bike show and will come into stock in early spring.

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