Ison distribution takes on Purple Harry

Brand's expanding bike care range will be available to bike shops through Ison
Author:
Publish date:
1-screen-shot-2014-10-23-at-09.42.43.png

Cycle care brand Purple Harry will now be available in cycle shops across the UK through a new distribution agreement with Ison Distribution.

Formed in 2010, Purple Harry are best known for its Bike Floss, a simple bike cleaning product that can be used to clean difficult-to-get-to nooks and crannies of the bike. Since launching Bike Floss, the range has grown with a Cleaner/Degreaser, Bike Maintenance Spray, Frame Polish, Helmet and Glove Sanitiser, Wet and Dry Chain Lubes. They have also introduced a Wash and Polish Mitt and a special bike cleaning Super Sponge. Products are made in Britain and sprays are non-aerosol, using pump action triggers.

Olympic and Commonwealth Triathlon Champions the Brownlee Brothers are Brand Ambassadors for Purple Harry and have gone on to invest in the business.

Purple Harry have so far sold its products online. The brand's Dean Perry said: “We are delighted that Ison Distribution are our UK distribution Partners. They show a good pedigree within the cycling sector for quality products and we are looking forward to the ongoing partnership.’’

Purple Harry has been active in events in the road, sportive and triathlon markets. They are official product suppliers to the Tour of Britain, the Tour Series and the Women’s Tour, while the domestic Starley-Primal road team, including National Criterium Champion Eileen Roe, have used Purple Harry this season. In addition they have sponsored the ‘Hot Chillee Ride Captains’ in events such as Alpine Challenge, London to Paris and the Cape Rouleur.

In addition to the bike care products, Purple Harry has just launched their first three Rider Care lines, with a Muscle Warming Cream, a Muscle Cooling Gel and an Anti Chafing Chamois Cream, all in convenient dispensers.

Shops wishing to become stockists should go to www.ison-distribution.com or call 01353 662 662

www.purpleharry.co.uk

Featured Jobs

cls logo_jpg 600x348

Bike Mechanic

Club La Santa I Lanzarote, Canary Islands I Competitive Salary & Benefits I Date Published Monday 7th January 2019

LTR coral logo 620x349

Local Project Manager (x3 roles)

Love to Ride I North East Lincolnshire, Slough, Southampton I Salary: £32,500 equivalent (PT, temporary) I Date Published Monday 7th January 2019

Logo stacked

Head of Marketing

Brompton I West London I Salary Competitive I Date Published Wednesday 9th January 2019

BE2016_googlelogo

Senior Sales Executive

BikeExchange I UK Nationwide I Salary TBC Depending on level of experience I Date published Wednesday 16th January 2019