Kona v CRC - BikeBiz

Kona v CRC

Kona warns non-UK customers about buying from un-named non-authorised web retailer (which we name as Chain Reaction Cycles).
Publish date:

In an email to "friends of Kona", Kona has warned that a "number of on-line retailers based in the UK have been offering to sell mail-ordered Kona bikes throughout the world. This isn't authorized by Kona or allowed by our distribution agreements with our UK distributor."

In February, Kona announced it would be going dealer direct in the UK, from its European HQ in Geneva. 

The online retailer currently selling Kona bikes is Chain Reaction Cycles of Belfast, although Kona doesn't name names in the press release.

"While most of these online retailers have agreed to restrict these sales within the UK only, there remains one online retailer that continues to sell Kona bikes outside the UK," said the email. 

"We believe these bikes are being sourced through a grey market supplier."

Kona said it is "taking steps to shut down these unauthorized grey market sales now." 

The Canadian company then claims it won't honour warranty claims for bikes bought from outside the UK via CRC. "We would like to warn online buyers outside the UK that buying bicycles from this or any other retailer not based in your country will void the lifetime Kona frame warranty and one year parts warranty."

Kona claims the warranty will be void because "Kona bicycles require final assembly and tuning by a trained and authorized Kona dealer."

In July, Paligap ceases to be the Kona distributor in the UK. Bicycles, components, clothing and accessories will be shipped from Kona's Rotterdam distribution facility. A sales and support team will be based in the UK.

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018


Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018


Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018


Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018