Madison has signed up cleaning label Duck Smart, which has been producing specialist solutions since the 1990s.
The brainchild of Gary Bennett and Graham Wood, the product will service Madison's cycling and motocross customers, with a range of cleaning solutions tailored to various needs.
“Duck Smart may be a small company, but they are big on innovation and enthusiasm, its that combination of qualities that makes me excited to be working with them,” said Adam Hartwell, Madison's brand manager for the new addition.
All products are brewed and bottled in the UK and with a signature Duck Smart fragrance.
Click here to view the Duck Smart website.