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Madison takes on compression clothing brand Compressport - BikeBiz

Madison takes on compression clothing brand Compressport

Swiss brand will be available via Madison from 1st January 2015
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COMPRESSPORT has signed a distribution contract with Madison.

The brand's range has been available in the UK & ROI since 2009 with ranges for triathletes, runners and cyclists and will now be distributed to the swimming, motor and snowsports markets as well.

COMPRESSPORT is the existing Official Compression Partner of many world class triathletes and trail runners, of several Pro Tour cycling teams and supplies international swimmers, motor cyclists and ski mountaineers. All products are developed in Switzerland and manufactured in Europe.

"We respond to the problems that athletes face daily," said Jordi Solé, COMPRESSPORT International MD. "Whether to improve performance, enhance recovery or to help them in their everyday life.

"COMPRESSPORT cooperates closely with athletes, scientists and physicians to meet athletes' requirements in compression, endurance and recovery.

"We are extremely happy to partner with Madison as our new distributor in UK & ROI and look forward to work jointly with Madison's team to take COMPRESSPORT to the next level in the UK & ROI."

Madison brand director Will Fripp added: "Madison is truly excited to be working with the market leader in compression technology; COMPRESSPORT. Compression wear presents a big opportunity as a new category for many of our dealers in cycling, triathlon, run and even motocross markets as it benefits all those from seasoned athletes to weekend warriors and sportive riders."

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