PxPixel
Margaret Hardisty dies in hospital - BikeBiz

Margaret Hardisty dies in hospital

Hardisty Cycles - radio slogan: "Home of the mountain bike" - is today coming to terms with the loss of co-owner Margaret Hardisty. She died in hospital last night.
Author:
Publish date:

Hardisty Cycles, of Byker, Newcastle upon Tyne, is the biggest IBD in the north east of England, and one of the most respected IBDs in the whole of the UK, with a host of top accounts.

From 1979 onwards, John and Margaret Hardisty turned a wholesale TV aerial business that one day repaired - and quickly sold on - a few second-hand bikes into one of the most powerful IBDs in the country.

Hardisty Cycles has 93 percent brand recognition in the north east, making it more recognised than Halfords. One of the reasons for Margaret and John's success was their bold advertising campaigns, on both television and radio. The shop's famous jingle could be recited by most north eastern cyclists, and many non-cyclists too.

Margaret owned up to the age of 'fiftyish' in an interview with BicycleBusiness in 1999. She and John had three children: Phillipa, 30, Harry, 28, and Sally, 26.

Details for the funeral will be posted on this site next week.

Tributes/condolences/memories can be posted on the bulletin board. Non-members need to apply for BBS membership in order to post or they can send tributes to editorial@bikebiz.co.uk and the tributes will be posted by us.

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018

CRC_Logo_620x349-1

Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018

Canyon_Logo_1(1)

Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018

CRC_Logo_620x349-1

Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018