At you-see-me.co.uk you can design your own retroreflective garments and bags in five quick steps.
A black hoodie with your name on the back will cost £30. You select the font and message
As well as cotton t-shirts - made by Fruit and Gildan - there's wickable underwear by Viga and windproof jackets by Result.
Whilst one-off garments would be of interest to individuals, there's also scope for bike shops to order in bulk, with the 'schools and clubs' pricing starting at 25 pieces.
Quazar International was founded in the 1970s as Flair Signs Ltd, a road sign maker.
"A key element of our success has been the flexibility of our manufacturing processes. Whilst workwear contracts such as the Royal Mail offer large production quantities, we have ensured that we are equally able to supply very small orders at a competitive rate," said a statement from Quazar.