Mavic remains part of Amer Sports

Profitable brand kept on board 'in the best interests of shareholders'
Author:
Publish date:
179_Picture 2.jpg

Amer Sports has confirmed to BikeBiz that Mavic is not to be sold off. Back in September, the parent company was open to offers for the profitable brand following a troublesome few months with many of the other brands under the Amer umbrella.

Amer Sports has during the last months evaluated several different options and has now reached the conclusion that a divestment of this business would not be in the shareholders’ best interest.

Instead Amer Sports will concentrate its efforts on further developing its profitable cycling business.

Featured Jobs

Iride

Customer Services Support

i-ride.co.uk I Burgess Hill, Sussex I Competitive Salary Plus Commission I Date Published Tuesday 20th November 2018

BE2016_googlelogo

Senior Sales Executive

BikeExchange I UK Nationwide I Salary TBC Depending on level of experience I Date published Tuesday 11th December 2018