Fisher Outdoor has announced that much of the MET range is to sell at lower retail prices for 2010, all while offering dealers greater margin.
New products and designs will be joining the catalogue too, some of which are explained here:
Helmets for kids
MET's maximum protection offerings come in the form of the Elfio and Genio lids, both of which cost £24.99 at retail. These helmets combine top of the range safety features with great new designs.
For the very youngest riders, the Buddy and Super Buddy helmets are available at £19.99 retail.
CrackerJack youth helmets
In-mould shell construction gives teens the same protection as featured in MET's adult models. The Safe-T Twist system means fitting is a breeze and the design has been completely updated for 2010. The Crackerjack will sell for £29.99.
Commuter specific helmet (Camelonte Executive)
MET has looked at the specific demands of the cycle commuter and introduced a range to meet the market's needs. The £49.99 model has an in-built light too.
Retailers should also look out for the Cosmos and Mythos helmets, which will cost £29.99 at retail.