Hot Wheels of Bournemouth, that's who.
Pliszka said "The award recognises Hot Wheels' significant growth in adult bike sales, continued strength in the BMX market and success in strongly marketing the brand."
Mongoose owner Pacific Cycle is looking to expand sales in Europe.
"We have an excellent opportunity to grow our business in Europe and internationally," said Pliszka.
"Our strong partnership with Hot Wheels is an example of the business relationship what we will continue to pursue throughout other European markets."
Regarding anti-dumping, Pliszka said: "Pacific Cycle is ready for whatever outcome there may be from decisions regarding the ongoing anti dumping investigations against China and Vietnam. One of the strengths that is derived from the volume of bikes we buy is that we have relationships across the spectrum of bicycle producers and can react to changes in the marketplace very quickly."