Portland Design Works picked up by Ultra Sport Europe - BikeBiz

Portland Design Works picked up by Ultra Sport Europe

Second signing for Ultra Sport in a month; Stock arriving late 2015/early 2016
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Ultra Sport Europe has clearly been busy on the distribution front: Hot on the heels of signing a deal with Carrera helmets last month, the distributor has just entered into a new partnership with PDW - Portland Design Works.

Ultra Sport Europe wil bring the brand the UK and Eire trade, looking to grow the retailer network by adding new quality dealers.

PDW launched from the famously rainy city with a set of grips in 2008. It has since expanded into tools, lights, guards and more. Ultra Sport will have PDW products in stock by late 2015/early 2016.

"We've been searching for the right distribution fit in the UK for a while now and I’m confident that we've found a wonderful match in Ultra Sport," said Erik Olson, co-founder of PDW.

Ultra Sport brand manager Neil Thomas added: "The Portland Design Works range fits perfectly with the current Ultra Sport quiver of brands. Our focus is on urban commuting and PDW will strengthen our presence in that market."

Retailers can contact Neil Thomas at Ultra Sport for additional details – neilt@ultrasporteu.com

www.ultrasporteu.com

Catch up with the latest bike trade distribution deals on BikeBiz.com

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