Avio is "very proud to work with such an icon of cycling in the UK"

Raleigh UK has announced the exclusive distribution of Avio power meters.

Avio Sports co-founder said: “Avio is very proud to work with such an icon of cycling in the UK.

“Being a British company ourselves it’s important to work with partners who understand quality, value, and aren’t afraid of technology - we have certainly found that in Raleigh.

“Both at the sharp end of consumer tech, we’ll aim to bring cyclists up and down the country the best of all worlds, affordability, ease of use and hard working data.”

Pippa Wibberley, Raleigh UK’s managing director, said: “As a leading player in UK bicycle and bicycle parts and accessories distribution it is vital that we continuously drive improvements.

“The whole company is working to make these changes and we are united in our drive to give IBDs the support they need to succeed in challenging market conditions.

“We are incredibly excited that we are able to make these significant business changes to support our dealers.

“Add to this our ongoing drive to strengthen our brand portfolio with the products and brands that consumers are demanding and I am confident that our customers will achieve great things throughout the rest of 2019 and beyond.”

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