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Shimano Europa annoints Köln as its favoured show - BikeBiz

Shimano Europa annoints Köln as its favoured show

The market-dominating Shimano has confirmed its presence at Euro Autumn trade show IFMA Köln.
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"As was the case last year, IFMA will be an important international trade fair highlight

for us in 2002," said Frank Peiffer, commercial director of Shimano Europa.

"The Köln trade fair is on the right track, and will therefore be a major event in this year's schedule as well."

Dr. Regine Kalka, vice president House, Garden & Leisure at KölnMesse GmbH said:

"We are very happy about this decision. We are committed to offering the sector a first-class business and communications platform every year. The world's market leader from Japan realizes this. Shimano's participation is clear proof that we have been successful in our efforts, and we can expect more such proof in the future."

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