Snap Distribution launches Jet house brand - BikeBiz

Snap Distribution launches Jet house brand

Three beginner BMX bikes now available
Publish date:

Snap Distribution has launched a beginner BMX line dubbed Jet, targeted at "those who don't have £300 plus to spend on their first bike."

Designed in Hastings, the three bikes sport a geometry more tailored to 8 to 15 year-old riders. The line is made up of the Jet Basis at £199.99, the Key at £229.99 and Genesis at £249.99. Each is available in two colours and weigh between 24 and 25lbs. The latter two models come adorned with tan wall tyres and a 9-tooth semi-sealed rear hub.

Snap promises to use the brand to support the independent specialist network and believes it has margins to exceed "virtually all competitors." Adverts will be placed in Ride magazine and online shortly to support the launch.

Furthermore, the distributor tells BikeBiz: "Most importantly, we will invest a significant percentage of all sales to support and grow BMX at the grassroots level. A proportion of our website will be dedicated to informing riders how to get skateparks and plazas built in their communities. Our experience shows many parts of the UK without good facilities to ride and we will produce detailed plans to support riders in petitioning their local authorities to get some built. We will give away 10 bikes a year to user groups nationwide to raise funds for their skateparks as well as provide at least one demo a year (using pro riders from other teams) to raise the profile of their cause."

W: www.snapdistribution.com
T: 01424 420033

Image placeholder title

Register for the BikeBiz News Digest at the registration page.

Follow BikeBiz on Twitter at @BikeBizOnline or 'Like' the BikeBiz Facebook page here.

Featured Jobs

the cycle hub

Showroom Manager

The Cycle Hub I Dubai, United Arab Emirates I Competitive Package & Bonus I Date Published Tuesday 26th June 2018

Giant St Paul Logo

Bike Fitter / Sales Person

Giant St Pauls I City of London I Salary: Negotiable Dependent on Experience I Date Published Thursday 21st June 2018


Bike Technician

Chain Reaction Cycles I Ballyclare I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018


Brand Content Writer

Canyon Bicycles GmbH I Koblenz, Germany I Salary: Up to €38,000 I Date Published Tuesday 3rd July 2018


Retail Sales Advisor

Chain Reaction Cycles I Belfast I Competitive Salary & Benefits Package I Date Published Monday 2nd July 2018