BikeBiz Bicycle and cycling retail news
Specialized and Giant have once again teamed up to bring back the ‘Test the Best’ demo days in 2009.
Five dates and venues have been lined up at which attendees will be able to test both brand’s 2009 mountain bike ranges. The events will be supported by Mountain Bike Rider Magazine, Clif Bar, CTC and SRAM who will be in attendance.
In 2008 Specialized teamed up with Dirt Divas to offer free Women’s cycle skills training. In 2009 Specialized wants to open up the training to both men and women and increase the number of courses to all five locations.
The venues and dates for the Test the Best Series 2009 are as follows:
• 8th February – Glyncorrwyg, Wales 10:00 – 15:00
• 15th February – Cannock Chase, Staffordshire 10:00 – 15:00
• 8th March – Dalby Forest, North Yorkshire 10:00 – 15:00
• 29th March – Bedgebury, Kent 10:00 – 15:00
• 5th April – Carron Valley, Scotland 10:00 – 15:00
For more information please visit: www.test-the-best.co.uk (live from 5th January 2009)
‘After two successful years of the Specialized Challenge Series we are pleased to continue in 2009 with the Specialized Test the Best Series. Consumers again will have the opportunity to test ride the latest Specialized mountain bikes in five new locations around the UK. There is no better way to experience Specialized’s winning technology,’ says Richard Hemington, managing director of Specialized.
“We’re back for 2009 with the newly named Test the Best Series, which offers you exactly what it says on the tin. We want consumers to come and experience the best riding, with the best technical support on Giants award winning Maestro system, whatever your ability come along and experience the winning formula,” says Ian Beasant, managing director of Giant UK.
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