Following last month's announcement that Spin Cycling Festival will return with two shows in London and Manchester next year, Spin has gone on to reveal a new major partnership and content programme for 2016.
The cultural bike event is teaming up with Immediate Media's cycle brands - Cycling Plus, BikeRadar.com, CyclingNews.com, Mountain Biking UK, Pro Cycling and Urban Cyclist - becoming Headline Partners for 2016.
The collaboration will see the launch of the UK Cycling Conference – a series of exclusive talks, presentations and stories from a speaker line-up assembled by the editorial teams at the aforementioned media brands.
Organiser Alex Daw said: "With insight into future product innovation and city planning; covering cycling’s huge influence across art, coffee, fashion, and literature; getting under the skin of the sport and it’s pro’s and much more – the Conference is a celebration of cycling that will inspire, entertain and unite Britain’s huge community of passionate cyclists.
"The Cycling Conference runs within the event and each show also hosts over 100 exhibitors featuring a diverse mix of the latest bikes and kit – from hand-made and start-ups to the world’s leading and best-known brands across Road, Urban, MTB and Lifestyle cycling. Ticket-bookers get access to the conference, exhibition, race and dedicated test tracks."
Spin Manchester runs 6-8 May 2016 at Victoria Warehouse while Spin London runs 20-22 May 2016 at the Old Truman Brewery. The conference will run at both events.