BikeBiz Bicycle and cycling retail news
Storck Raddar UK has sold more Storck Aernario Signature bikes than any other Storck distributor worldwide. How many? Nine. But they’re £15,000 each. (The Storck Aernario Platinum Signature is equipped with a Shimano Dura Ace Di2 groupset with the addition of Lightweight Obermayer wheels.)
The Gateshead-based company has experienced sales growth of 68 percent year on year. It has 32 dealers in the UK.
Ian Hughes, MD of Storck Raddar UK, said: “To make such an increase through the same number of dealers means that all of our dealer partners have seen increased sales."
He added: "It’s been quite a task keeping up with everything. We have enjoyed some great support from Markus and Helena Storck."
Storck Raddar UK will be exhibiting at The Cycle Show, Birmingham NEC, in September.
