BikeBiz Bicycle and cycling retail news
Sugoi customers will now have 60 days grace to decide whether they are completely satisfied with the comfort and fit of their bike shorts.
Provided they have their receipt, they can return to their retailer for a refund or exchange within the near two month period.
The 60 Day Comfort Guarantee applies from September 1st for the start of the new autumn/winter season and will continue from there into spring/summer 2016, the brand confirmed to BikeBiz.
Consumers are encouraged to purchase any pair of the brand’s 2015 bike short and knickers from their local retailer or at SUGOI.com and ride in the garments as much as they would like to fully test the performance capabilities. If after 60 days, the consumer is not fully satisfied with the comfort of the garment, they will be able to return the product to the retailer from which it was purchased, with proof of purchase for a complete refund or exchange.
The brand said: "SUGOI’s cycling bottoms offer the ultimate in performance comfort. The apparel’s premium fabric provides moisture wicking, breathability, and thermal regulation, while fabric compression keeps legs supported and energized. Each piece is also equipped with industry leading chamois padding, exclusive to SUGOI that is moulded and welded for a superb fit. SUGOI’s flat seam construction reduces bulk and friction and multi-panel design creates a low profile, contoured fit."
