SuperCycles resurrects Syncros for UK market - BikeBiz

SuperCycles resurrects Syncros for UK market

And the first product is? Super-strong ISIS-drive cranks.
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The cranks will be available soon and include versions for trials, DH and XC use.

Mike Poyzer of Nottingham's SuperCycles said he wants to "keep the brand name firmly at the high-end with small batch production of top quality ,individually-designed products with high retail prices and good dealer margins.

"We have seen too much dilution of previously well-respected brand names on to nondescript OE components to try and lift flagging cycle marques. It is not our intention to let Syncros drift down this road.

"Early Syncros product had integrity and respect. It is our intention to get the same for the relaunched brand."

After the introduction of Syncros cranks, a handlebar and stem will follow.

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