Sharp-eyed Cycle attendees may have noticed a few Swobo items on the Shiner Distribution stand. This is as a result of a new distribution deal, which will see Swobo bike and clothing stock land in the UK later this month.
Having been absent from the UK market for around ten years, the California-based brand has grown substantially since its last spell here and now offers a comprehensive catalogue of bikes, cycle clothing and accessories.
The Swobo brand is co-owned by Santa Cruz Bicycles owner Rob Roskopp.
Shiner: 0117 955 6035
Swobo Twitter: http://twitter.com/Swobotwit