BikeBiz Bicycle and cycling retail news
Quarq, SRAM’s data and digital technology brand, has launched TyreWiz, the tire pressure sensor for road and mountain bike riders.
The real-time monitoring device, which is designed to help riders reduce tyre wear, improve compliance and boost speed, will be available on June 1 exclusively on Quarq.com.
“Tire choice and tire pressure are the most underrated factors in cycling performance and comfort today,” said Jim Meyer, founder of Quarq.
“Riders have more choices than ever when it comes to tire and rim design. There’s a challenge in finding the right combination of those things, and we’re making those choices based on gauge technology that hasn’t changed much since the 19th century. Real-time tire pressure monitoring technology isn’t new, and we believe it should be on every bicycle to make the riding experience better.”
Once installed, TyreWiz relays tire pressure data to a cycling computer or a smartphone every second. The TyreWiz app provides personalised recommendations and pressure alerts. Riders will have the ability to use highly accurate real-time information to make decisions that can affect rolling resistance, traction, tire wear, and rider comfort.
TyreWiz is powered by a long-lasting user-replaceable coin cell battery, and adds ten grams. The unit is compatible with removable Presta core valves in tube or tubeless tires, including those with sealant.
