UK cable channel to air weekly programme on 2012 Olympics

UKTV, the 'best of' channel, is creating a sports slot to accommodate the Olympics show. The one and a half hour programmes will air on the UKTV G2 network at 6.30pm, starting on Saturday October 14th. Track cycling - one of the key medal winning sports - will be featured heavily, including highlights of national championships. BMX will also be featured.
Publish date:

UKTV Sport's 10-week programme will promote the London 2012 Olympics and will try to reach out to would-be medallists.

Highlights of national championships from many Olympic sports will be featured but UKTV Sport wants to gets kids off sofas and into sports by "giving its subject matter a lifestyle slant."

The programme makers say they want to "inspire complete novices to try out new sports."

Olympic gold medal winner Denise Lewis will present a slot called Everyday Sport, which will encourage people to incorporate sport into their everyday lives. Cycling fits there quite well: have you ever tried netballing to work?

There will also be plugs for personalities such as women's BMX champion, Shanaze Reade:

"One of UKTV Sport's main aims will be to actively identify some of the UK’s potential gold medal winners whether in BMX biking to diving," said UKTV.

Featured Jobs

frog bikes promo

R&D Manager

Frog Bikes I Ascot I Salary: £22k-£26k (depending on qualification and experience) I Date Published Tuesday 6th November 2018