UK IBDs to get their Dahon's from Fisher Outdoor Leisure - BikeBiz

UK IBDs to get their Dahon's from Fisher Outdoor Leisure

Mark Bickerton of Cyclemotion will continue to deal with corporates and rebadgers but Fisher's gets all of Dahon's bike shop business.
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The deal - announced at Cycle 2003 - starts with 04 model year bikes, available December/January.

Fisher sales director Matt Ward said:

"The reaction, from dealers and consumers alike, at Cycle was fantastic, and the fact that Dahon offer an innovative and complete range of folding bikes complements the portfolio of Fisher perfectly."


PIX:

Above: Fisher commercial director Richard Allmark

Base: Gordon Fisher updates to the redesigned fisheroutdoor.co.uk

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