Wiggle is offering all European customers free delivery until the end of July.
The offer applies to all products, including bikes, frames and new additions to the website, such as Oakley sunglasses and Nike shoes. What's more, there's no minimum spend required.
Martin Talbot, Wiggle's director of marketing, said: "We value all of our customers wherever they are in the world and want their shopping experience at Wiggle to be the very best it can be. We hope free delivery throughout July for our European customers helps them to take advantage of so many of the great products we currently have on site."
Wiggle customers can use the language, currency and destination buttons at the top right of the Wiggle home page to adjust the site for their specific location.
Wiggle has recently launched its website in Dutch, which is the sixth version of the site. It is also available in English, French, Spanish, German and Japanese.